Privacy Policy for Amy’s Trust

Last updated: 20 January 2025

Introduction

Welcome to Amy’s Trust (“we,” “our,” or “us”). We respect your privacy and are committed to protecting your personal data. This privacy policy explains how we handle any personal information we collect from you when you use our website.

Information We Collect

We collect minimal information that you provide directly to us:

• Email addresses when you subscribe to our newsletter
• Contact information when you reach out to us
• Basic usage data and cookies necessary for website functionality

How We Use Your Information

We use the information we collect to:

• Send you newsletters with updates about our services and events
• Respond to your enquiries
• Maintain and improve our website
• Comply with legal obligations

Cookies

Our website uses only essential cookies to ensure basic functionality. These cookies do not track personal information and are necessary for the website to work properly.

Data Security

We implement appropriate security measures to protect your personal information. Whilst we use reasonable security measures, no method of transmission over the internet is 100% secure.

Your Rights

Under data protection law, you have rights including:

• Access your personal data
• Correct any mistakes in your information
• Request deletion of your data
• Withdraw consent at any time
• Request restriction of processing
• Data portability

Third-Party Services

We use limited third-party services:

• Website analytics for basic visitor statistics
• Email service providers for newsletters Each of these services has their own privacy policies.

Changes to This Policy

We may update this privacy policy periodically. Any changes will be posted on this page with an updated revision date.

Contact Us

For any questions about this privacy policy or your personal data, please contact us at: info@amystrust.org

Legal Basis

We process your data based on:

• Your explicit consent (for newsletter subscriptions)
• Our legitimate interests (website functionality)
• Legal obligations where applicable

Data Retention

We keep your personal data only for as long as necessary to provide our services and fulfil our legal obligations.

International Transfers

Your data is stored and processed in the United Kingdom. We do not transfer your data internationally.

Children’s Privacy

Our services are not directed to children under 13. We do not knowingly collect or maintain information from persons under 13 years of age.

Your Right to Complain

If you have concerns about our use of your personal data, you can contact the Information Commissioner’s Office (ICO) at https://ico.org.uk/